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Thinking on e-commerce

Original research on how AI agents evaluate products, what signals matter, and where commerce is heading.

Apr 22, 20264 min read

The Semantic Web

The inventor of the internet predicted the agent economy in 1999. It's finally shipping, and the way merchants, retailers, and platforms operate is about to restructure around it.

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Apr 8, 20261 min read

Treat Your Product Feed Like a Storefront

The transaction is moving to where the shopper already is, outside your website. Your product data determines whether you're part of it.

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Mar 14, 20262 min read

When AI Becomes the Storefront

AI is replacing the traditional funnel. Most retailers aren't ready. Here's why.

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